A Day in the Life (of a PR Executive)

Hi y’all! I’m Allison, an account executive at EPIC PR. To start, here are a few things about me – I love The Beatles (too much), I play the ukulele and the guitar, I love food and shopping, and someday I hope to travel the world. It took me a while to narrow down exactly what I wanted to do, but once I decided on Public Relations, there was no going back.

There’s really no other field quite like PR, as I’ve come to learn. Every day since I’ve joined EPIC PR, I’ve been exposed to a new facet of the business. From meeting with clients, to drafting pitches, to attending an event, there hasn’t been a boring or repetitive moment. Things are always done for good reasons, with visible results.

I also love that the EPIC work environment encourages us to embrace independence, even as we make sure to stay accountable to the firm. On a daily basis, we are pushed to exercise good judgment and common sense, skills that too often are given less credit than they really deserve.

Another thing I like about PR is how it expands our general knowledge. With every new client that comes our way, we do our research on their industry to make sure that we provide the best service we can for them.

I still have much to learn about PR, of course, and I’m definitely looking forward to experiencing even more aspects of it. I once read in a book that communication is the crossroad of all other disciplines. And boy, am I glad that I’m right at this junction with (the undeniably epic) EPIC PR.


Posted on 14th May, 2014 by Epic PR in Blog

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